Trademarks in times of turbulence: a ballast or a life ring for a company?

The COVID-19 pandemic has led to a global crisis. Olga Plyasunova, Partner at Zuykov and Partners, explains how this has affected trademark and industrial design filing activity, what trademark owners should do, and whether to registering new trademarks. This article first appeared in The Trademark Lawyer, Issue 2 2021.